UTM Generator

Why Tracking Matters for Marketing Success

To make every dollar count, you need to know what’s working—and what isn’t. UTM tracking helps arts and culture organizations gain clarity on each campaign, from boosting ticket sales and memberships to amplifying event visibility. With detailed tracking, you can see exactly which social posts, emails, and ads resonate with your audience, enabling you to focus your efforts and budget where they’ll have the most impact.

What You’ll Get:

• Easy UTM Creation in Seconds: Generate custom UTM codes effortlessly and ensure accurate tracking every time. That’s time back for you and more data behind your marketing.
• Consistent, Professional Naming Conventions: Guesswork be gone! Keep your campaigns organized and insights consistent across every channel. This is essential for you to understand the effectiveness of discrete efforts ticketing campaigns, member engagement efforts, and fundraising across platforms.
• Actionable Google Analytics Data: Quickly identify which promotions drive traffic and conversions and which need fine-tuning.