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CI to Eye Podcast CI to Eye Podcast

CI to Eye Podcast

It’s Time to CI to Eye

From arts leadership to organizational culture, digital marketing deep dives and cutting edge innovation, CI to Eye is your one-stop shop to help you market smarter.

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Featured Episodes

Decolonizing Classical Music
EP 122
Feb 20, 2024
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Decolonizing Classical Music

Join us as we journey deep into the world of classical music—how we define it, how we enjoy it, and how we ensure everyone feels welcome and represented in our concert halls. This conversation is just the start of breaking down barriers to attendance and ensuring classical arts organizations connect with audiences for generations to come.

Words of Inspiration To Power 2024
EP 121
Jan 30, 2024
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Words of Inspiration To Power 2024

In 2023, we spoke with remarkable thought leaders both within and beyond the realm of the arts. They all answered the same question: “If you could broadcast one message to executive directors, leadership teams, staff, and boards of thousands of arts organizations, what would it be?”

We call this their “CI to Eye moment,” and in this special episode, Dan revisits these key insights to offer encouragement and perspective for the year ahead.

Explore Episodes

Empowered Decisions
EP 120
Jan 03, 2024
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Empowered Decisions

Stay cool, arts marketers. We’re bringing you a special recording of our panel discussion from Boot Camp 2023 all about knowing when to say yes. And since it’s the holiday season, we’ll also take a look back at the year with all of you.

The Power of Curiosity
EP 119
Nov 14, 2023
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The Power of Curiosity

We’re swiftly approaching one of the busiest times of year for arts marketers… and with it, holiday programs, gift campaigns, end-of-year donation pushes, and—to top it all off—strategic planning for next season.

Are Subscriptions and Memberships Dead?
EP 118
Aug 29, 2023
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Are Subscriptions and Memberships Dead?

Is it time to rethink subscription/membership models? Tune in for a transparent conversation with arts marketers who are doing just that, and gather tips for revamping your own offerings to meet audiences’ evolving needs.

The Art of Healthy Work Cultures
EP 117
Jul 25, 2023
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The Art of Healthy Work Cultures

Discover simple adjustments you can make today to lead stronger teams and create healthier work cultures that energize and empower the people around you.

Sustaining DEIBA Commitments
EP 116
Jun 13, 2023
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Sustaining DEIBA Commitments

In the summer of 2020, George Floyd’s murder and the protests that followed sparked crucial conversations about racial equity and social justice. Many arts organizations made public commitments to do better—both in their programming and behind the scenes.

Artificial Intelligence: The New Frontier or Unchecked Robots?
EP 114
May 03, 2023
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Artificial Intelligence: The New Frontier or Unchecked Robots?

AI is generating a lot of buzz in the marketing sphere—but is it really worth the hype? In this episode we pull back the curtain on AI, explore its strengths and limitations, and consider how it can help arts marketers meet their goals more efficiently.

Leadership in Challenging Times
EP 115
May 02, 2023
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Leadership in Challenging Times

Hear from fellow arts marketers who are leading their teams in fresh and creative ways, and dig into positive industry trends that show us the way forward. Today’s episode is the boost of inspiration you need to cross the fiscal finish line.

Navigating the New Privacy Landscape
EP 113
Feb 28, 2023
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Navigating the New Privacy Landscape

More than ever, arts marketers need to be purposeful about data collection, responsive to privacy regulations, and respectful of their audiences’ preferences. In 2023 and beyond, it’s all about staying user-centric and privacy-focused.

Zeroing in on What Matters
EP 112
Jan 31, 2023
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Zeroing in on What Matters

As arts marketers, it’s easy to get distracted by shiny new digital marketing trends or bogged down with low-impact work. In this episode, we cut through the noise and help you focus on strategies that yield the greatest results for your organization.

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