Skip to content
Follow Us

Get the best of Capacity Interactive delivered to your inbox.

This field is for validation purposes and should be left unchanged.
The Longtail Blog The Longtail Blog

The Longtail Blog

The Marketing Blog For Arts and Culture

Sharpen your digital skills with blog posts that will help you market smarter. Topics include digital marketing, website analytics and optimization, leadership, and so much more.

Explore Our Blog

Creative Is the New Targeting
Content Creation & Strategy, Digital Advertising
May 07, 2025
7 Min Read
Creative Is the New Targeting
Not too long ago, success in digital advertising was largely about how skillfully you could pull the right levers inside ad plat...
What Does AI Mean for Organic Search?
AI
May 06, 2025
9 Min Read
What Does AI Mean for Organic Search?
It’s no surprise that AI has taken over the conversation lately—especially in SEO and content creation. It feels like everyo...
Your Email Migration Checklist
Email Marketing
Apr 18, 2025
4 Min Read
Your Email Migration Checklist
Switching to a new Email Service Provider (ESP) is a big move, and we get a lot of questions about how to make the transition as...
Decoding GA4
Website Analytics & Optimization
Mar 27, 2025
4 Min Read
Decoding GA4
Google Analytics 4 (GA4) is a powerful tool, but it comes with a learning curve—especially for arts and cultural organizations...
Leading with Creativity
Ask the Industry
Feb 12, 2025
7 Min Read
Leading with Creativity
In today’s world, leadership requires vision, adaptability, and an ability to unite others toward a common goal. These qualiti...

Explore More Resources

CTA Generator

Your copy must be compelling, creative, and to-the-point if you want to grab attention.

Take Me There >

Social Media Calendar

Authentic digital connection is more important than ever. This resource will help you create content that’s thumb-stopping, relevant, and thoughtful to connect with audiences.

Inspiration Ahead >