Data-Driven Results for Arts and Culture
Capacity helped ICA/Boston and the Guthrie Theater expand beyond Google and Meta and leverage new platforms to grow their audiences.
Digital Advertising
Attract, engage & delight your patrons
Digital advertising fuels passion for cultural brands. We specialize in strategizing and managing digital advertising campaigns that attract and engage patrons throughout their journeys.
AI Strategy
Turn AI Hype into Mission Impact
The arts and culture industry is under pressure to keep up with the evolution, but it’s critical not to lose what makes us human. We’ll help your organization use AI to save time and spark creativity—all while staying grounded in your values.
Content Strategy & Creation
Create thumb-stoppers
In an ever-changing digital world, content is queen. We’ll help your team create and execute a social content strategy to attract leads, increase sales, and build true connections with your fans.
Website Analytics & Optimization
Get to know your site visitors
Your website is the heart of your digital strategy. We’ll make sure you have rich and accurate data to measure site performance and analyze user behavior.
Email Strategy
Deepen audience relationships
Email is a direct line of communication to your patrons, and it’s a top driver of sales and engagement. We’ll help you develop strategies to deepen audience relationships through personal, anticipated, and relevant email communications.
Search Engine Optimization
Conquer organic search
You’re in control of how your organization and brand appear on Google. We’ll work together to make sure your website is not only technically sound but also delivering content your audience is searching for — and positioned to attract high-quality, high-intent traffic.
