Today’s arts marketers aren’t competing with AI—they’re competing with other marketers who use AI. In 2024, make the machine your ally in digital advertising.
Join CI consultants for a closer look at Google and Meta’s powerful AI solutions for audience targeting, content optimization, and conversion attribution.
What You’ll Get:
Christopher has been marketing the arts for more than 30 years. He was last in-house at New York City Center where he served as Director of Marketing. In 2013, he teamed up with founder Erik Gensler to establish Capacity, which has become one of North America’s premier consultancies serving the arts.
Madelyn is a specialist in search marketing and analytics at Capacity, working across teams and heading up search campaigns for clients as well as supporting professional development internally.
Aly has worn many hats at Capacity—first as a client, and now as a consultant, content specialist, Capacity Academy teacher, team lead, and two-time Boot Camp speaker (2017, 2023). Prior to joining Capacity, she served as the Associate Director of Marketing at Cincinnati Playhouse in the Park. When she’s not thinking about marketing, she’s thinking about plot twists—usually with a romance novel in one hand and a Pink Drink in the other.
