Introducing Behavior Infuser
Enrich Tessitura constituent records with website behavior data to trigger email, direct mail or telemarketing campaigns. All the benefits of marketing automation, right from Tessitura.
Digital Marketing
for Arts Marketers
by Arts Marketers
Market Smarter
Ideas
Social Content Calendar for Arts Marketers
Your social content harvest is waiting for you!
Download the Social Content Calendar for Arts Marketers. We’ve outlined 92 arts-related holidays from September – December 2018 to help keep your social content gourd-geous.
October 18-19, 2018 | TimesCenter, NYC
Digital Marketing Boot Camp
Seth Godin will deliver the keynote presentation at Digital Marketing Boot Camp for the Arts – a two-day conference 100% focused on digital marketing for cultural organizations.
Ideas
Demystifying Google Analytics
Does the Google Analytics (GA) login page haunt you in your dreams? It’s time to log in with confidence.
Watch our free series featuring bite-size, how-to videos to improve your GA skills.
More Leads = More Sales
Leadacity
A software plug-in to help you capture email addresses and Facebook likes on your website.
Capacity Interactive's Podcast Series
CI to Eye
Erik Gensler, President of Capacity Interactive, speaks with thinkers and leaders inside and outside of the arts about leadership, marketing, organizational culture, and innovation.
Ideas
The Best Google Product You're Probably Not Using
Discover how the Goodman Theatre took advantage of Google My Business’s free suite of tools to upgrade their search potential.
Ideas
Using Digital Marketing to Drive Applications
Step into the world of music conservatories with the Cleveland Institute of Music. We helped them increase and diversify their applicant pool using digital campaigns.
Cincinnati Playhouse in the Park
Raising the On-Sale Stakes with a 100% Digital Strategy
Discover how Capacity Interactive worked with Cincinnati Playhouse in the Park to implement a 100% digital on-sale campaign for the 2018-19 season. The campaign garnered the most successful single ticket on-sale the organization has seen yet.
The National Ballet of Canada
Setting the Digital Stage for a Sold-Out Nutcracker Production
If ever there was a story that demonstrated the impact of digital marketing at scale, The National Ballet of Canada's sold-out Nutcracker production is it.