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Arts Industry Digital Marketing Benchmark Study

This new and improved study sheds light on the state of digital marketing practices in the arts and cultural field and will help you understand where you stand amongst your peers. Download this free study and market smarter. 

Show Me the Data


Social Content Calendar for Arts Marketers

New year, new content!

Download the Social Content Calendar for Arts Marketers. We’ve outlined 81 arts-related holidays from January – April 2019 and added essential resources to help your social content stand out.

Around the Corner: Summer 2019


Demystifying Google Analytics

Does the Google Analytics (GA) login page haunt you in your dreams? It’s time to log in with confidence.

Watch our free series featuring bite-size, how-to videos to improve your GA skills.

Watch and Learn

Capacity Interactive's Podcast Series

CI to Eye

Erik Gensler, President of Capacity Interactive, speaks with thinkers and leaders inside and outside of the arts about leadership, marketing, organizational culture, and innovation.

Stay Tuned for More Episodes

More Leads = More Sales


A software plug-in to help you capture email addresses and Facebook likes on your website.

Start Collecting Leads Today

Market Smarter

Behavior Infuser

Behavior Infuser saves your patrons’ website behavior in Tessitura, and allows you to use that data to target email, mail, and telemarketing campaigns.

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The Flywheel: A New Model for Arts Marketing

Erik Gensler, President of Capacity Interactive explains why it’s time for arts administrators to say, “Goodbye, marketing funnel. Hello, Flywheel.”

Read On



Election Season and Ticket Sales

Do elections have an impact on ticket sales? You bet! Discover how you can track election year data and use it to stay ahead of the political curve.

Get the Full Scoop