Content Strategy & Creation
Your content sets the tone
Curious how powerful your digital campaigns can be? The answer is in your content. When paired with a thoughtful strategy, great digital content will ignite your brand, build and engage audiences, and inspire action. It’s time to level up.
Fantastic content is an art and a science
We work as an extension of your team to deliver expert creative direction, design, copywriting, and holistic strategy support for your promoted campaigns.
Content Creation for Paid Campaigns
Give us your paid ads, and we’ll give you results. Whether you’re in need of creative solutions for on-sale, seasonal programming or development campaigns, CI’s content team will own your paid content from start to finish, allowing your team to reinvest their valuable time.
- Powerful video content
- Benefits-driven copy for segmented audiences
- Immersive carousels
- Animated key art
- Branded headshots
- And so much more
Brand Voice & Tone Workshops
Content Strategy Recommendations
Content Strategy Office Hours
Beautiful, Timely, Benefits-Driven Campaigns
Creating consistent and engaging content can be a challenge, especially if you have a ton of programming, limited assets, or all of the above. Trust us — you’re not alone. We work with partners across genres to strategize, produce, and execute stellar promoted posts that drive revenue.
The Washington Ballet
Need a fresh spin on recurring holiday productions? Our team created thumb-stopping content that reached new audiences and surpassed revenue goals by 114%.
UCSB Arts & Lectures
We helped UCSB craft benefits-driven content for their season launch to highlight what audiences cherish—the programming and the perks.
Hudson Valley Shakespeare Festival
Sparse assets before dress rehearsal? We’ll help you get through the asset desert with animated key art, dynamic videos, and powerful storytelling.
Dallas Symphony Orchestra
Our content experts turned a myriad of offerings into engaging content to connect with new and longtime audiences.
Museum, film, choral, and beyond
No matter your genre, our team has the knowledge, passion, and expertise to create content that will convert your unique audiences—just like we did for Crystal Bridges Museum of American Art.
Is a Voice & Tone workshop right for you?
Our two-hour content deep dives are perfect for organizations looking to align their teams, harness their brand voice, and start developing content that will increase sales, leads, and audience connection.
Align and Level Up Your Brand’s Voice and Tone
Our experts will work with you to critically assess how your voice and tone can support your goals and audiences before delivering an in-depth guide with a tailored brand voice framework, positioning guidance, actionable copywriting best practices, and more.
Unlock the next level of your content
Our tailored recommendations combine industry best practices with our expert analysis of your content. The result? Actionable recommendations to help you elevate the impact of your digital content.
Content Partnerships in Action
114% to revenue goal
Check out how we worked with The Washington Ballet to refresh their digital strategy and paid social content for The Nutcracker.
“First Stage was heading into a new season and was lacking a key content creator. CI’s content experts saved the day! They did a stellar job producing social content that was clear, concise, engaging, and yielded positive results. I’m more than grateful for CI’s content expertise to help us get our season off on the right foot!”
“It has been incredibly helpful to collaborate with CI’s content team. They’re supportive, responsive, and timely. They also have a great understanding of TWB’s brand and audiences, and they make suggestions that help us think more about our overall strategy. By working with CI, I’ve been able to delegate more of my time to other crucial elements of our marketing plan.”