The Longtail Blog

Not too long ago, success in digital advertising was largely about how skillfully you could pull the right levers inside ad platforms. Geo-targeting. Demographic slicing. Interest buckets. If you could draw the right fences, the platforms would reward you. But today? That game has changed. Dramatically. In a digital landscape where algorithms are increasingly user-centric,…

It’s no surprise that AI has taken over the conversation lately—especially in SEO and content creation. It feels like everyone’s talking about it, and you’re probably already juggling the ethics, logistics, and the overwhelming pace of it all. AI’s not going anywhere, so the big question now is: what does that mean for the behemoth…