

Capacity Academy
Marketing Courses for ARts and Culture
are you a marketer working in a nonprofit arts and cultural organization? This is your education destination.
Capacity Academy offers a series of three- or four-week, highly participatory courses that will empower you with the tools, knowledge, and connections to take your marketing to the next level. Developed by marketing leaders, each course is live on Zoom and features small class sizes for intimate learning with industry peers (read: your expanded marketing network) and precious face time with seasoned CI staff, who will guide you step-by-step toward practical, measurable results. And the learning doesn’t stop with you: you’ll get resources and session recordings to share with your team for organization-wide evolution.
This program is for nonprofit arts and culture marketers only. For-profit marketing registrants will be kindly refunded.
Build Marketing Skills. Drive Organizational Results.
The more courses you take, the more you save—and learn.
Pricing: $398-$498. Save $100 on each additional course after registering for the first full-price course of your choice.
Please note that Capacity Academy has a one-seat-per-student policy, meaning two colleagues from the same organization require two separate registrations.
Winter-Spring 2025 Semester

Inbound Marketing & GA4 (April Session)
Master the tools you need to understand and leverage your audience data.
April 23 – May 14 | Wednesdays, 1 – 2:30 pm ET

Introduction to Google Search Console
Unlock insights to boost your website’s search performance.
April 9 – April 30 | Wednesdays, 1 – 2 pm ET

Email Fundamentals
Build better campaigns and grow your audience through strategic email marketing.
May 7 – May 28 | Wednesdays, 1 – 2:15pm

Content Creation Intensive (July Session)
Learn to craft compelling content and strategies that drive clicks, engagement, and conversions.
July 23 – Aug 13 | Wednesdays, 1 – 2 pm ET
Why Capacity Academy?
This is professional development reimagined for the arts and culture industry. If you’re evolution-curious, eager for growth, or ready to drive real results, Capacity Academy is your pathway to achieving more.
Professional-Led Learning
Experience 1:1 support and guidance from Capacity Interactive staff.
Ready-to-Implement Strategies
Community Building
Access from Anywhere
Resources and Recordings
Certification
Who is a good fit for capacity academy?
Don’t just keep up—lead the way in arts and culture.
If you are….
- Working in marketing for nonprofit arts or cultural organizations at any level
- Results- and data-driven
- Highly engaged and eager to learn
- A fan of virtual classroom environments
- Looking to expand your marketing network
…Capacity Academy is for you.
All nonprofit marketing professionals, from new marketers to senior leaders, will thrive here. Courses are designed to benefit marketers who work on teams of any size, from small (even solo!) to large.
As a reminder, these courses are for nonprofit arts and culture marketers only. For-profit marketing registrants will be kindly refunded.
Learn More & Register
Each course has its own registration link. Access via the course pages below.
Introduction to Google Search Console
Any Questions?
Please reach out to capacityacademy@capacityinteractive.com.