TyraJefferson

I bring creativity and curiosity to everything I do, using data to spark excitement and engagement with the arts.

I joined Capacity after earning my Master’s in Arts Administration at Baruch College, where I completed a consultancy-based thesis at New York Theatre Workshop. I believe that data-driven strategies empower arts organizations to make informed, creative decisions that make meaningful impacts.

Outside of work, you’ll usually find me learning French, seeing a show, or making my way through a cookbook.