Charting the AI Frontier in Minneapolis
AI Toolkit for Arts & Culture Marketers
Get access to a 10-piece GPT toolkit designed by CI. Every tool includes built-in guidance, best-practice prompts, and is pre-engineered for the tasks you do every day.
Meet your hosts
Christopher Williams
President
Christopher has been marketing the arts for more than 30 years. He was last in-house at New York City Center where he served as Director of Marketing. In 2013, he teamed up with founder Erik Gensler to establish Capacity, which has become one of North America’s premier consultancies serving the arts.
Katherine Montgomery
Senior Analyst
Following a professional ballet career, Katherine transitioned into arts marketing, bringing her deep understanding of the performing arts to a range of cultural organizations such as ballet companies, theaters, and art museums. Since joining Capacity, she’s helped her clients navigate the ever-changing digital marketing world and embrace new and creative ways to drive success. She also leads Capacity’s Meta Specialists team, guiding internal innovation and platform expertise that directly supports client success.
Megan Helmers
Consultant
After seven years as the Director of Marketing and PR at the Des Moines Symphony, Megan joined CI to fuel her passion for the arts by working with clients across the industry as well as a team who shares an unwavering enthusiasm for the power of digital marketing.
Sam Kindler
Managing Director
With over 15 years of experience in the arts and culture sector, Sam has built a career at the intersection of creativity, strategy, and impact. Her journey began in general management roles at non-profit theaters, including serving as the Off-Broadway Company Manager for Manhattan Theatre Club. Since joining Capacity, she’s helped dozens of arts organizations harness digital tools for audience engagement and growth. Today, as Managing Director of Consulting Partnerships, she leads teams in developing innovative strategies that advance of the missions of our incredible clients.