2025 INTIX Conference
Senior Consultant Becky Ludkiewicz shares key findings from CI’s 2024 Cultural Compass study to uncover the latest digital marketing benchmarks and emerging trends for our industry—critical now that pre-pandemic benchmarks are all but obsolete. You will come away from this session with key insights, sourced from the campaign results of over 150 arts organizations, to inform your 2025 media planning.
Meet your host
Becky Ludkiewicz
Director
Becky leads conversations with prospective clients, working collaboratively to align organizational goals with bespoke digital strategies. In her decade at Capacity, she’s consulted for over 100 organizations across all genres and budget sizes. She joined the team in 2014 after working in marketing at the New Jersey Symphony Orchestra. She also teaches performing arts marketing at the University of Delaware, where she received a BA in Music and MBA.